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Category Archives: Digital Marketing
Twitter statistics 2014 – top 10 useful insights
It’s always interesting to keep up to date with Twitter statistics. Twitter has been around for over eight years now and when it first started, it was mainly used as a channel for letting people know what you are doing. … Continue reading
Posted in Online Marketing, statistics, Uncategorized
Tagged Social Media Markeiting, Twitter Statistics 2014
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Digital healthcare case study – Embarrassing Bodies
Embarrassing Bodies (EB) is an award winning healthcare case study. Maverick Television’s brief was to focus on people who felt they had a health issue too embarrassing to speak directly to their doctor about – the twist, why not encourage … Continue reading
Personalisation – what is it? Top 10 insights for 2014
Personalisation is on the radar for marketers in 2014. It’s about sophisticated segmented targeting; or put simply, focusing on the ‘always on’ individual customer. Personalisation is about what customers want and expect. Brands need to identify where they purchase, what … Continue reading
Posted in Digital Marketing, Maria Callow
Tagged Maria Callow, Personalisation, Top 10 facts
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Top 10 facts about Healthcare apps – changing digital healthcare
Mobile apps help doctors and patients alike and are contributing to a digital revolution in healthcare. Healthcare apps are designed to make something that should be rather complex very simple. Here’s our top ten facts about healthcare apps. 1. Market … Continue reading
Facebook 10th anniversary – top 10 useful insights
Facebook has reached its 10th anniversary. Facebook (or FB) is the creation of the visionary Mark Zuckerberg. Its growth has been driven by young people, although research shows it is less popular among teens in 2014. Here’s our top 10 … Continue reading
Style Guide for Websites – top ten tips
Anyone can put information online, but making it easy to read and understand isn’t so easy. Here’s our guide for a style guide for websites. Websites which get it right include the BBC, The Guardian, Oxfam or Lonely Planet. The … Continue reading
Posted in Digital Marketing, Maria Callow, Uncategorized, websites
Tagged Maria Callow, Style Guidelines, Website Design
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Top Google searches for 2013
As another year ends it’s fascinating to look at the top Google searches for 2013. What did people care about in 2013 and who made it on to Google’s ‘trending lists? Here’s our summary of the ‘most searched’. Google’s top … Continue reading
Posted in Digital Marketing, Maria Callow, SEO
Tagged Google searches for 2013, Maria Callow, Search Marketing
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What is Gamification – top ten facts
Gamification is a simple concept with huge potential for business. It’s about applying game mechanics to something like a campaign to engage and encourage people to take action, buy something or share with others. It’s gaining moment in marketing and … Continue reading
Posted in Digital Marketing, Maria Callow, Marketing Campaigns, statistics
Tagged Gamification, Maria Callow, Top ten facts
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Top podcast facts to market your business
If you’re curious about podcasts and how they can help market your businesses, read our podcast facts. Podcasts are audio (or, increasingly, video) lectures, interviews or discussions that you subscribe to and download or stream to a computer or mobile … Continue reading
Twitter facts 2013 – top 10 useful insights
Twitter celebrated its seventh birthday this year and as 2013 is drawing to a close we thought it was good opportunity to share our Twitter facts for 2013. When it first started, Twitter was mainly used as a channel for … Continue reading
Posted in Digital Marketing, Maria Callow, Social Media
Tagged Maria Callow, Social Media Marketing, Twiitter, Twitter Facts 2013
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