Tag Archives: Marketing tips and advice

What is GP engagement? Top 10 tactics for a GP toolkit

Posted on December 9, 2014 by alexandrapatrick

GP engagement is critical for a healthcare provider if they want to launch and promote existing or new services. GPs require bespoke marketing and engagement programmes. Before you consider your tactical checklist, you will need to agree your GP engagement … Continue reading →

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Top podcast facts to market your business

Posted on November 28, 2013 by alexandrapatrick

If you’re curious about podcasts and how they can help market your businesses, read our podcast facts. Podcasts are audio (or, increasingly, video) lectures, interviews or discussions that you subscribe to and download or stream to a computer or mobile … Continue reading →

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10 reasons to use Word of Mouth Marketing

Posted on August 27, 2013 by alexandrapatrick

People buy people, that’s why word of mouth marketing cuts out the need to wade through endless choices. Word of mouth helps consumers make up their mind quickly and effectively. It’s simple and free and is wrapped up in referrals, … Continue reading →

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How to plan a photo shoot

Posted on May 24, 2013 by alexandrapatrick

The key to a successful photo shoot is preparation. You need to plan a photo shoot in every detail to ensure it stays on track (and on budget) on the day. Often, as part of a marketing toolkit, photography will … Continue reading →

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Who are you talking to on your website? How to create a persona checklist

Posted on April 20, 2013 by alexandrapatrick

Your website needs to be in the right place at the right time attracting the right people. You want to attract visitors that you can market to and convert into customers. So you need to clearly define who you are … Continue reading →

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Planning an infographic – top 10 marketing tips

Posted on March 20, 2013 by alexandrapatrick

Infographic images have grown in popularity. Planning an infographic can be a fun way to present turgid data in an easy-to-digest format. Quality infographics continue to produce significant results in terms of attention and driving traffic to websites. The key … Continue reading →

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Content marketing tips for your website – top 10

Posted on February 26, 2013 by alexandrapatrick

Content Marketing is quite simply any marketing communication that involves sharing and publishing content to acquire new customers. It involves a dedicated resource to produce fresh and engaging information that is original and relevant to your customers and website visitors. … Continue reading →

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Press release SEO tips – top 10

Posted on February 18, 2013 by alexandrapatrick

alexandrapatrick always aim to lead with attention grabbing headlines to secure coverage with our press releases. But to help get your story discovered online, you need some press release SEO tips – ‘search engine optimisation’ (SEO) marketing. Here’s our top … Continue reading →

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Velocity Laws – 10 business quotes to inspire Startups

Posted on January 29, 2013 by alexandrapatrick

Velocity Laws – the seven new laws for a world gone mad, is must-read for any new Startup and hungry entrepreneur. Authors are Stefan Olander, VP of Digital Sport from Nike, and Ajaz Ahmed chairman of the world’s largest digital … Continue reading →

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Don’t make these websites mistakes in 2013 – top 10 things to remove

Posted on January 17, 2013 by alexandrapatrick

To kick-start 2013 alexandrapatrick has reviewed website mistakes – the sort of things that will make visitors leave a website and they can be quickly fixed. 2013 Here’s our top 10 website problems to deal with in 2013. 1. No … Continue reading →

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