Category Archives: Digital Marketing

Digital Marketing

10 branding insights, how brands continue to evolve digitally and emotionally

Brands need to continually evolve to engage smart consumers. Successful brands identify emotional values to position themselves to be believable and a step ahead of their competitors. We’ve sourced these recent insights about how brands need to continue to adapt … Continue reading

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10 Facebook facts – why Facebook is still socially acceptable for businesses

It’s a fact one in every five minutes spent online is on social networks. And in August 2015, over 1 billion people used Facebook on a single day for the first time since its creation in 2004. In July 2015, … Continue reading

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Top 10 tips on how to publish on LinkedIn Pulse

LinkedIn has 347+ million members from over 200 countries. LinkedIn Pulse can help you reach out and engage members more cohesively. LinkedIn Pulse is a publishing platform that has transformed the professional network. Members can publish posts about the latest … Continue reading

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Mobile marketing statistics – top ten facts

Mobile marketing statistics continually change as new research and insights are revealed almost daily. Curious facts like the average mobile user picks up their phone more than 1,500 times a week and uses this device for three hours and sixteen … Continue reading

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Video marketing statistics – top trends and predictions

If you need convincing that video should be part of your campaign, take a look at these video marketing statistics. The growth of visual content is increasingly growing in importance and by 2019, video will account for 80% of all … Continue reading

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Apple Watch – top 10 facts

The Apple Watch was launched in April and is predicted to disrupt the smartwatch sector. The Apple Watch has been designed to act both as an all-day fitness tracker and a highly advanced sports watch. The Apple Watch aims to … Continue reading

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Wearable devices – top 10 stats and facts

Wearable devices have been talked about as ‘the next big thing’ for a while. Wearables are growing in popularity, awareness is high yet familiarity is low. YouGov research predicts that wearable device penetration will more than double over the next … Continue reading

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Top 10 Twitter tips for business – dos and don’ts

It’s important to have social media etiquette for your organisation. When it comes to Twitter there are some dos and don’ts that we would recommend to ensure you stay business-like. These may well change over time but these Twitter tips … Continue reading

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Top 10 Google Analytics KPIs – 10 ways to make it a success

Google Analytics can monitor numerous KPIs (key performance indicators) for your business. They must however align to your business goals. If you are particularly interested in your website performance, there are specific KPIs that will track website traffic and visitor … Continue reading

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How to promote an event online – 10 ways to make it a success

When planning an event online, there needs to be a digital strategy that engages attendees, sponsors and exhibitors. To effectively promote an event online, aim to develop a digital community and keep them informed interactively throughout the campaign. Top 10 … Continue reading

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