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Category Archives: Maria Callow
Ovarian cancer awareness campaign – top 10 tips
Ovarian cancer awareness is dedicated to the full month of March 2015. To ensure a successful execution, planning and raising awareness needs to begin months in advance for this burst campaign. Like all successful healthcare marketing campaigns it needs to … Continue reading
Posted in Healthcare Marketing, Maria Callow, Uncategorized
Tagged Healthcare Marketing, Ovarian cancer
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Top 10 Twitter tips for business – dos and don’ts
It’s important to have social media etiquette for your organisation. When it comes to Twitter there are some dos and don’ts that we would recommend to ensure you stay business-like. These may well change over time but these Twitter tips … Continue reading
Posted in Maria Callow, Social Media
Tagged Social Media Marketing, Twitter Top 10 Tips
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Healthcare Infographics – top 10 latest insights
We closely monitor the latest healthcare infographics. Healthcare infographics combine visuals and content to help patient’s and healthcare profesionals understand complex medical issues more easily. Here are the latest healthcare infographics that we find visually appealing with lots of healthcare … Continue reading
Mobile health (mhealth) apps – 10 trends for 2015
Mobile health continues to build momentum. A recent report by Transparency Market Research projects that the global mobile health market could be worth $8bn by 2019. Although apps are fast becoming part of our everyday lives mhealth has yet to … Continue reading
Posted in Healthcare Marketing, Maria Callow
Tagged Maria Callow, Mobile Health, mobile health apps
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What are healthcare webinars? Top 10 insights
Healthcare webinars are online learning events that can be accessible from home, a GP practice or on the move. Healthcare webinars can be live or on-demand which makes it convenient and flexible for medical professionals to keep up to date … Continue reading
Hospital websites – top 10 creative insights
What do you think makes a good hospital website? Recent research in the US indicates that hospital websites need to embrace the digital delivery of information more strategically. Relevant information should be readily accessible in two or three clicks for … Continue reading
What is Stoptober? Top 10 insights
Stoptober is an NHS campaign to persuade people to stop smoking throughout the month of October. Those who take part are encouraged to stop smoking and are offered support tools throughout their quitting journey. During the four week period the … Continue reading
Breast awareness campaign – top 10 tips
Breast awareness campaigns are in full swing for October 2014. To ensure a successful execution, planning needs to begin months in advance. As with other healthcare marketing campaigns it should have a strong digital input to drive engagement. We have … Continue reading
Healthcare statistics and trends in the UK – top ten facts
Healthcare statistics can prove incredibly beneficial to track trends and support healthcare marketing campaigns. We’ve summarised our most recently sourced key UK facts, figures and trends about healthcare. Here’s our top ten healthcare statistics for the UK. 1. Lifestyle – … Continue reading
Mobile health apps – 10 insights for a healthcare strategy
Mobile health apps are fast becoming part of our everyday lives. There are said to be more than 100,000 mobile health apps around the world, with more than 4m free downloads every day. By 2017, these app services are projected … Continue reading
