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Tag Archives: Mobile Health
Mobile health (mhealth) apps – 10 trends for 2015
Mobile health continues to build momentum. A recent report by Transparency Market Research projects that the global mobile health market could be worth $8bn by 2019. Although apps are fast becoming part of our everyday lives mhealth has yet to … Continue reading
Posted in Healthcare Marketing, Maria Callow
Tagged Maria Callow, Mobile Health, mobile health apps
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Mobile health – 10 insights for a healthcare strategy
Healthcare recognises that today’s consumer has a mobile mind set. 500m people will be using healthcare mobile applications in 2015. Mobile health has already started taking root across many countries and is at the cusp of rapid adoption. The UK … Continue reading
Posted in Healthcare Marketing, Maria Callow
Tagged Maria Callow, Mobile Health, Mobile helalth strategy
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Digital healthcare – 10 future insights
Digital healthcare is about understanding what patients want and having a well thought out digital strategy to deliver it. We have summarised the key insights from an international survey by McKinsey&Company (July 214). These findings can help healthcare organisations plan … Continue reading
Posted in Healthcare Marketing, Maria Callow
Tagged digital healthcare, Future predictions, Maria Callow, Mobile Health
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