Category Archives: Marketing Services

Marketing Services

Top 10 tips to create a website design persona

A website design persona is quite simply a fictional person who embodies a group of people that you would like to visit and use your website. A persona is a collated potted summary of their characteristics, needs and motivations so … Continue reading

Posted in alexandrapatrick, Design, Digital Marketing, Maria Callow | Tagged , , | Leave a comment

Exhibiting at a show – 10 ways to prepare before a trade show

Exhibiting can seem daunting, particularly if you have invested significant time and money to promote your brand. Here’s a helpful timeline of to-dos to make the show a success. Countdown to the show 1. 12 weeks – complete registration forms … Continue reading

Posted in Exhibitions and Events, Marketing Services | Tagged , | Leave a comment

2014 Marketing Trends

There was plenty of innovation in 2013, but what about marketing trends in 2014. Here’s what we think the new year might bring. 2014 Marketing Trends, our predictions. 1. Personalised communication – consumers expect a personalised experience of a brand … Continue reading

Posted in Maria Callow, Marketing Services, top ten tips | Tagged , , , | Leave a comment

How to write a marketing plan – top 10 useful tips

If you write a marketing plan it will help you decide which customers to target and how best to reach them. It needs to be clear and simple to help you attract and win new business. A marketing plan also … Continue reading

Posted in Maria Callow, Marketing Campaigns, Marketing Services | Tagged , | Leave a comment

Improve your exhibition success at Kent 2020 with top Digital Marketing tips

Exhibitions present a great opportunity to showcase your products and target your audience face-to-face. The Kent 2020 Exhibition is the largest business-to-business exhibition in the south-east, returning to Maidstone, Kent on April 25 2013. Considering digital marketing tactics could help … Continue reading

Posted in Digital Marketing, Exhibitions and Events, Maria Callow | Tagged , , | Leave a comment

Can you afford to sponsor Wimbledon? 10 opportunities for small businesses

Sponsorship of sporting events like Wimbledon can be considered the exclusive domain of the big boys at IBM and Hertz. But sponsorship should also be considered a worthwhile investment for small firms. There are plenty of excellent opportunities for small … Continue reading

Posted in alexandrapatrick, Exhibitions and Events, Maria Callow, top ten tips | Tagged , , , , , | Leave a comment

Get the most out of your exhibitions – top 10 tips

Exhibitions may seem expensive, but they are the perfect opportunity for one-to-one networking. Interacting with local businesses can make all the difference where quite literally you can put a face to a name. You have one chance to get it … Continue reading

Posted in alexandrapatrick, Digital Marketing, Exhibitions and Events, Maria Callow, top ten tips | Tagged , , , , | Leave a comment