Tag Archives: brand insights

What are the top 10 CoolBrands in 2016?

Did you know there is an annual barometer of Britain’s coolest brands? The CoolBrands are chosen by an independent panel and 2,500 British consumers. Quite simply, a CoolBrand needs to be honest and uncomplicated. 2016 marks the 15th annual survey of … Continue reading

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Brand ambassadors – what are they and how can they benefit your business?

Brand ambassadors can be invaluable for your business. A brand ambassador is a person who talks about your business in a positive way, they don’t have to be a celebrity or YouTuber . They will be selected by a business … Continue reading

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10 branding insights, how brands continue to evolve digitally and emotionally

Brands need to continually evolve to engage smart consumers. Successful brands identify emotional values to position themselves to be believable and a step ahead of their competitors. We’ve sourced these recent insights about how brands need to continue to adapt … Continue reading

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