Tag Archives: alexandrapatrick

McKinsey on Digital Personalisation – top 10 marketing insights

McKinsey recently published a feature on digital personalisation. It summises that personalisation is about providing relevant information that satisfies a customer quickly. If you use digital tools to make a customer feel exclusive, you have an open opportunity to increase … Continue reading

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Press release SEO tips – top 10

alexandrapatrick always aim to lead with attention grabbing headlines to secure coverage with our press releases. But to help get your story discovered online, you need some press release SEO tips – ‘search engine optimisation’ (SEO) marketing. Here’s our top … Continue reading

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Don’t make these websites mistakes in 2013 – top 10 things to remove

To kick-start 2013 alexandrapatrick has reviewed website mistakes – the sort of things that will make visitors leave a website and they can be quickly fixed. 2013 Here’s our top 10 website problems to deal with in 2013. 1. No … Continue reading

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Best business books – top 10 books of 2012

alexandrapatrick always try and improve the way we run our business and endeavour to share the knowledge we accumulate. In 2012 these 10 best business books have helped shape and redefine the way we work. Here’s our top 10 business … Continue reading

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Planning a charity event – 10 tips for a fundraising plan

It’s that time of year when many are planning charity events. They are springing up to help raise much needed funds for good causes. However, there is the temptation to jump in first without considering a carefully thought through plan. … Continue reading

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Simplify your work – 10 tips for doing more by doing less

Is it time for you to take more control of your working day? Simplify your work. Working long hours can be damaging to your business, your health and general well-being.         Here are 10 tips for less … Continue reading

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10 rules for social media policy

Social media is growing in importance for companies as employees are getting more and more involved in listening and engaging with customers and suppliers. So maybe it’s time to consider a social media policy? Set clear guidelines about what you … Continue reading

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Top 10 reasons why your website might let you down

The number small businesses stood at record high of 4.8 million at the start of 2012. But many have poor performing websites. Latest research shows three million are failing to grow because they have the wrong sort of website. Here’s … Continue reading

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Top 10 facts about Facebook – 1 billion users in 2012

Facebook has passed the one billion users mark and launched a video campaign to celebrate. Facebook allows you to get connected and have real conversations with real people. For businesses, more than ever before, you can have a ‘real-time’ voice. … Continue reading

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10 reasons to use infographics

An infographic is an easy to read chart or graph that communicates a lot of data in an illustrated way. The message is brought to life and you can tell a complex story simply, reading from top to bottom. Here’s … Continue reading

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