Category Archives: top ten tips

What are the smart digital marketing trends for 2017?

It’s that time of year when the thought leaders put forward their take on what will be trending in 2017. These always make for interesting reading, but remember to consider them in context of how realistically they can boost business … Continue reading

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Top 10 tips to create a Website Audit Checklist

If you think your website could be performing better but your’e not sure where to start making changes, why not consider a conducting a quick Website Audit Checklist. An essential starting point before you embark on the Website Audit Checklist … Continue reading

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LinkedIn has over 20 million in UK – top ten insights to help your business

If you are a member of LinkedIn you’ll know it gives a wealth of opportunities to connect and communicate globally. And with over 450 million users on LinkedIn and over 20 million members in the UK alone, it’s attracting more … Continue reading

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What is a place brand strategy and how can it help communicate the brand identity of a place?

A place brand strategy is about the promotion of what the area wants to be well known for in terms of its offer, experience and reputation. Each city or place needs to plan for its growth so a consistent, coherent … Continue reading

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Brand ambassadors – what are they and how can they benefit your business?

Brand ambassadors can be invaluable for your business. A brand ambassador is a person who talks about your business in a positive way, they don’t have to be a celebrity or YouTuber . They will be selected by a business … Continue reading

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What is a brand style guide and what goes in it – top 10 tips

Your brand needs protecting and so a Brand Style Guide sets out the fundamental rules of the use of the brand and its business principles. A Brand Style Guide keeps everything about your brand identity consistent and is something tangible … Continue reading

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Planning a charity marketing campaign – 10 tips for fundraising

It’s that time of year when charity marketing seems to pick up a momentum whether it’s a national campaign such as the ‘Race for Life’ or a humble local community fayre, so many charities are competing for their share of … Continue reading

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Top 10 tips on how to publish on LinkedIn Pulse

LinkedIn has 347+ million members from over 200 countries. LinkedIn Pulse can help you reach out and engage members more cohesively. LinkedIn Pulse is a publishing platform that has transformed the professional network. Members can publish posts about the latest … Continue reading

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What is GP engagement? Top 10 tactics for a GP toolkit

GP engagement is critical for a healthcare provider if they want to launch and promote existing or new services. GPs require bespoke marketing and engagement programmes. Before you consider your tactical checklist, you will need to agree your GP engagement … Continue reading

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Healthcare marketing campaigns – top 10 steps

Healthcare marketing campaigns are being continually shaped by new digital technology. We have summarised 10 steps to help you run a successful healthcare campaign. For any channel or area of healthcare it’s about engaging people and achieving realistic outcomes. It’s … Continue reading

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