Category Archives: tips

photography tips and advice

What’s the big deal about big data in healthcare?

There are lots of data gathered within healthcare organisations, but this is not always shared across the marketing and IT departments. The focus should be about being patient-centric in digitised world. In healthcare marketing, we’re keen to capture the right … Continue reading

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Simplify your work – 10 tips for doing more by doing less

Is it time for you to take more control of your working day? Simplify your work. Working long hours can be damaging to your business, your health and general well-being.         Here are 10 tips for less … Continue reading

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Why blog – here are 10 good reasons why!

Do you need that little bit more convincing to write a blog? Or have you started one and run out of ideas how to add new posts? A blog is great way to tell potential customers who you are, what … Continue reading

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Top ten tips to market your email signature

Do you have a signature that’s on every email you send? Are you making the most of your marketing opportunities? An email signature is seen by clients, prospects, employees, potential employees and suppliers many times a day, every day. You … Continue reading

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SEO tips – make sure your customers find you on Google!

Nearly everyone uses the Internet these days to search for information. In fact there are around 3 million searches per minute! So having a website that is not optimised or searchable is a no-brainer. There are things that a small … Continue reading

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PR – do you need photography to hold the front page?

So you’ve got a great story but will a journalist print it? Do you need that killer shot to help grab the headlines? After all a picture paints a thousand words – or does it? Take the food industry. What’s … Continue reading

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Top tips to make your website design sizzle!

Maybe you’re embarrassed about your existing website or perhaps you’re starting from scratch. What’s going to make your website design sizzle and build your brand online? To start, think long and hard and to what’s the point of your website – … Continue reading

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Think first shoot second

All photographers develop a style of their own – thank goodness! Most of my work revolves around food – growing, processing, cooking, plating and eating it. I use available light where I can (to make the food look as natural … Continue reading

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A camera’s for life, not just for Christmas

This week I took a call from a good client, let’s call him Camerashy, that went something like this “I’ve just bought myself a rather nice digital SLR with a couple of lenses. But I haven’t a clue how to … Continue reading

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Thinking on the hoof

Many people assume that food photographers spend most of their time in a cosy studio where they’re able to control light and a whole manner of other variables. Not me! Most of my working time is spent out on location … Continue reading

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