Category Archives: Marketing Campaigns

Marketing Campaigns

What are healthcare webinars? Top 10 insights

Healthcare webinars are online learning events that can be accessible from home, a GP practice or on the move. Healthcare webinars can be live or on-demand which makes it convenient and flexible for medical professionals to keep up to date … Continue reading

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Breast awareness campaign – top 10 tips

Breast awareness campaigns are in full swing for October 2014. To ensure a successful execution, planning needs to begin months in advance. As with other healthcare marketing campaigns it should have a strong digital input to drive engagement. We have … Continue reading

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Healthcare statistics and trends in the UK – top ten facts

Healthcare statistics can prove incredibly beneficial to track trends and support healthcare marketing campaigns. We’ve summarised our most recently sourced key UK facts, figures and trends about healthcare. Here’s our top ten healthcare statistics for the UK. 1. Lifestyle – … Continue reading

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What is Gamification – top ten facts

Gamification is a simple concept with huge potential for business. It’s about applying game mechanics to something like a campaign to engage and encourage people to take action, buy something or share with others. It’s gaining moment in marketing and … Continue reading

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How to write a marketing plan – top 10 useful tips

If you write a marketing plan it will help you decide which customers to target and how best to reach them. It needs to be clear and simple to help you attract and win new business. A marketing plan also … Continue reading

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10 examples of interactive print to improve your brand

Consumers are becoming more locked into ‘on demand’ marketing. They expect to access relevant messages about their favourite brands instantly. As consumer demand rises there are a number of interactive print solutions that can create a better brand experience. Here’s … Continue reading

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10 reasons to use Word of Mouth Marketing

People buy people, that’s why word of mouth marketing cuts out the need to wade through endless choices. Word of mouth helps consumers make up their mind quickly and effectively. It’s simple and free and is wrapped up in referrals, … Continue reading

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Top ten tips to create great online video content

Online video is becoming ever more important to brands and very much a part of marketing budgets. Companies have a huge opportunity to harness the power of video, particularly as research confirms that there’s a significant uplift in purchase conversions … Continue reading

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Marketing campaigns – ten triggers to help brands reach more customers

A trigger is an opportunity to connect with someone. It’s a clever way to be more targeted in your marketing campaigns. They can be messages personalised to reach the right audience for your brand. Here’s our review of ten examples … Continue reading

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