Category Archives: Healthcare Marketing

Digital Healthcare statistics – top ten facts

Digital healthcare statistics continually change as new research and insights are revealed almost daily. Digital healthcare facts and figures can be most beneficial to track trends and support healthcare marketing campaigns. We’ve summarised our most recently sourced statistics about digital … Continue reading

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Apple Watch – top 10 facts

The Apple Watch was launched in April and is predicted to disrupt the smartwatch sector. The Apple Watch has been designed to act both as an all-day fitness tracker and a highly advanced sports watch. The Apple Watch aims to … Continue reading

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Wearable devices – top 10 stats and facts

Wearable devices have been talked about as ‘the next big thing’ for a while. Wearables are growing in popularity, awareness is high yet familiarity is low. YouGov research predicts that wearable device penetration will more than double over the next … Continue reading

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Hospital Social Media Strategy – top insights for 2015

Social Media Strategy for Hospital’s – top insights for 2015 Many hospitals now include social media as an integral part of their marketing and communication strategy. What are the hospital social media to-do’s in 2105? If you want to get … Continue reading

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Ovarian cancer awareness campaign – top 10 tips

Ovarian cancer awareness is dedicated to the full month of March 2015. To ensure a successful execution, planning and raising awareness needs to begin months in advance for this burst campaign. Like all successful healthcare marketing campaigns it needs to … Continue reading

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Top 10 Twitter tips for business – dos and don’ts

It’s important to have social media etiquette for your organisation. When it comes to Twitter there are some dos and don’ts that we would recommend to ensure you stay business-like. These may well change over time but these Twitter tips … Continue reading

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Healthcare Infographics – top 10 latest insights

We closely monitor the latest healthcare infographics. Healthcare infographics combine visuals and content to help patient’s and healthcare profesionals understand complex medical issues more easily. Here are the latest healthcare infographics that we find visually appealing with lots of healthcare … Continue reading

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Mobile health (mhealth) apps – 10 trends for 2015

Mobile health continues to build momentum. A recent report by Transparency Market Research projects that the global mobile health market could be worth $8bn by 2019. Although apps are fast becoming part of our everyday lives mhealth has yet to … Continue reading

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What is GP engagement? Top 10 tactics for a GP toolkit

GP engagement is critical for a healthcare provider if they want to launch and promote existing or new services. GPs require bespoke marketing and engagement programmes. Before you consider your tactical checklist, you will need to agree your GP engagement … Continue reading

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What are healthcare webinars? Top 10 insights

Healthcare webinars are online learning events that can be accessible from home, a GP practice or on the move. Healthcare webinars can be live or on-demand which makes it convenient and flexible for medical professionals to keep up to date … Continue reading

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